Rux Now is more than just a brand — it’s a movement redefining the world of premium motorsports and gear. With a relentless focus on innovation, quality, and design, Rux Now empowers individuals to push boundaries and embrace excellence. From advanced 3D customization to cutting-edge performance solutions, Rux Now is where craftsmanship meets creativity, delivering experiences that resonate far beyond the product.
Social engagements within the first 30 days
Increase in website traffic post-launch
On-brand consistency across platforms
Launch campaigns executed in first quarter
The Challenge
In an era where customer expectations are ever-evolving, delivering an engaging and seamless digital experience has become a necessity rather than a luxury. The client aimed to provide their customers with a high-end 3D experience for suit design, enabling users to visualize intricate details and customization options in real-time. However, integrating such sophisticated 3D modeling capabilities into their website posed significant challenges.
The process needed to ensure that the 3D experience was not only visually stunning but also intuitive and accessible to a broad audience. From technical complexities to maintaining website performance and user-friendliness, the client sought a solution that could balance cutting-edge technology with seamless usability, ensuring a frictionless journey for end consumers.
What did
Tekxum do
At Tekxum, we believe innovation is only meaningful when it creates impact. With the client’s vision of a high-end 3D suit design experience in mind, our team set out to craft a solution that combined technical precision with an uncompromising focus on user experience. The result? A seamless fusion of advanced technology and consumer accessibility.
We began by collaborating closely with the client to understand their brand essence, customer expectations, and the technical intricacies required to deliver an interactive 3D design platform. Leveraging our expertise in web development and UI/UX design, we developed a robust framework that seamlessly integrated 3D modeling capabilities directly into the client’s website.
Tekxum deployed state-of-the-art tools and strategies to ensure the platform was not only visually compelling but also lightning-fast, intuitive, and scalable. Our team implemented real-time rendering technology to allow users to explore design options with ease, creating a digital environment where customization felt effortless.
Moreover, we conducted extensive testing to ensure compatibility across devices and browsers, leaving no stone unturned in delivering a flawless user experience. Through careful attention to detail, we eliminated potential hurdles, transforming what could have been a technical challenge into a delightful consumer journey.
The Results
- 1200+ Social engagements within the first 30 days
- 3X Increase in website traffic post-launch
- 98% On-brand consistency across platforms
- 5+ Launch campaigns executed in first quarter
